Our team
A board drawn from media, business, design, welfare and academia — each bringing a different lever to the same cause.
Leadership & members
Roles and biographies as provided by the organisation.
President
A practicing media professional associated with PTV News as Anchorperson, Current Affairs, and host of ISPR transmissions in the south. As founding chairman of LIFE he leads the organisation from concept to completion, guiding on-field operations — from habitat construction to wildlife integration — alongside the strategic functions that keep delivery on track.
Vice President
A dedicated media professional working behind the camera as a producer of various shows. Alongside his creative work in the media industry, he is deeply compassionate toward stray animals and actively promotes kindness and care for animal welfare.
General Secretary
An entrepreneur and business woman. As CEO and co-founder of LIFE she leads strategic management and financial oversight of the organisation, ensuring operational efficiency, sustainable growth and effective resource allocation. Driven by a passion for wildlife preservation, she aligns financial strategy with the mission to protect and restore native ecosystems.
Joint Secretary
A passionate social entrepreneur with extensive experience in operations and marketing. Known for his compassionate nature, he is deeply committed to animal welfare and also runs a small refuge dedicated to the care and protection of birds.
Financial Secretary
A creative fashion designer known for promoting sustainable and ethical fashion practices. Passionate about environmental responsibility, she actively advocates against animal cruelty and supports compassionate, cruelty-free choices in the fashion industry.
Member
A university student studying Artificial Intelligence with a strong passion for animal activism, and an active member of WWF Pakistan. She aims to use AI-based systems to support wildlife protection, rescue operations and the ethical treatment of animals, bridging technology and compassion to create meaningful change.
Member
A young advocate using media, storytelling and activism to create social and environmental change. Currently pursuing a Bachelor's degree in Media Studies, she is also active in climate and youth advocacy as a member of YOUNGO, the official youth constituency of the UNFCCC.
Volunteer, partner or give — there is room for more hands on this work.